If you are in business, you probably know what LinkedIn is. It is a website designed to help promote businesses and professionals thru recommendations. From the websites own pages, “The basic functionality of LinkedIn allows users (workers and employers) to create profiles, which for employees typically consist of a curriculum vitae describing their work experience, education and training, skills, and a personal photo. The site also enables members to make “connections” to each other in an online social network which may represent real-world professional relationships.” The idea behind this is that if I do business with a printer and need someone who knows custom packaging, I can check my printer’s page and see if he recommends anyone. For individuals, you can recommend them for certain areas of expertise. The idea being that you PERSONALLY can sort of vouch for this other person or company’s ability to do the job. You can look at their page and see everyone they are ‘connected’ to and what skills they are recommended for.
I got a LinkedIn account a long time ago because as is always the case with these social media things, someone (usually someone who stands to make a buck or three from it) touts it as the ‘next big thing’. I have 4 or 5 people on there I am ‘connected’ with legitimately, have done business with and like. These people I would personally vouch for being able to do what I said they can do. I only have 5 because if I don’t know you, I don’t add you. So WHY do I keep getting ‘requests’ from people I don’t know, never met and are in fields that are in no way related to what I do? Once or twice a week I get asked to join someones network. Last week it was a retired Chicago forensics investigator that wanted me to join. While I may, or may not, have had some brushes with the law in my past, none of them were with the Chicago PD, none dealt with forensics and his name is not one I recognize at all. Is there a prize or something for the most people in your network? If the ‘invitee’ selects the SPAM option on the invite you can get them a ding to their account. Too many of those and they can get their account restricted or even closed. I think it is time to break out the Spam hammer on all them.